In a groundbreaking move, Royal Enfield, the iconic Indian motorcycle manufacturer, has joined forces with OTO Capital to introduce an Assured Buyback Program, marking the first-ever initiative of its kind in the motorcycle industry. This new program aims to redefine the motorcycle ownership experience by providing customers with enhanced financial flexibility and peace of mind.
Flexible Tenure Options and Lower EMIs
The Assured Buyback Program from Royal Enfield offers customers a range of flexible tenure options, spanning from 1 to 3 years. This innovative program provides customers with a remarkable opportunity to enjoy up to 45% lower Equated Monthly Installments (EMIs), making Royal Enfield motorcycles more affordable and accessible than ever before.
Guaranteed Buyback Value
One of the standout features of this program is the guaranteed buyback value, which can be as high as 77%, depending on the chosen tenure. This ensures that customers can confidently invest in a Royal Enfield motorcycle, knowing that they will receive a substantial portion of their investment back when they decide to part ways with their beloved bike.
Cashback Incentive and Freedom of Choice
Additionally, at the end of the chosen tenure, program participants will have several options at their disposal. They can opt to trade in their existing Royal Enfield motorcycle for a brand-new model, thus keeping their passion for riding alive with the latest and greatest technology. Alternatively, they can decide to retain their current motorcycle or, if they choose, return it.
Initial Rollout in 12 Cities
The Assured Buyback Program is set to launch in 12 cities, including:
- Delhi
- Ghaziabad
- Noida
- Lucknow
- Jaipur
- Bhopal
- Indore
- Ahmedabad
- Pune
- Hyderabad
- Bengaluru
- Chennai
This initial rollout allows customers in these locations to take advantage of this exciting program and experience the benefits of hassle-free motorcycle ownership with Royal Enfield.
With this unique Assured Buyback Program, Royal Enfield is taking a major stride toward making its legendary motorcycles more accessible, flexible, and financially appealing to a broader range of riders. It’s a testament to the company’s commitment to innovation and customer satisfaction in the ever-evolving world of two-wheeled transportation.
